Monday, 28 April 2014
Thursday, 6 February 2014
Digital Marketing Trends For Small online Business
1. Don't Worry about SEO
2. Target Local Areas
3. Content Marketing
4. Create video, Image, Documents based content
5. Social Media Marketing
6. TV Ads & Banner Ads
Online Presentation: http://www.slideshare.net/Plumtree-Webs/digital-markeitng-trends-for-small-business
Magento Development Company | Digital Marketing
Monday, 3 February 2014
Avoid 6 Link Building Activities
1.Paid Links
2.Article Directory Links
3.Reciprocal link schemes
4.Low-quality Press Releases
5.Low-Quality Directory Links and Bad Neighborhoods
6.Link Pyramids, Wheels, and Other Artificial Link Building Schemes
For More Detail Information must See Video
Magento Development Company | Digital Marketing
2.Article Directory Links
3.Reciprocal link schemes
4.Low-quality Press Releases
5.Low-Quality Directory Links and Bad Neighborhoods
6.Link Pyramids, Wheels, and Other Artificial Link Building Schemes
For More Detail Information must See Video
Magento Development Company | Digital Marketing
Tuesday, 17 December 2013
SEO is Always Change after Google Updates...!!!! Updates...!!!! Updates...!!!!
In many blog post & articles there are many tricks & techniques for getting a high visibility in Search engine results.
Google is very smart compare to any other web master. So do not apply any shortcut or tricks for getting a high ranking in search engine results. In past we were doing an SEO with creating a bunch of links, putting a bunch of keywords, tags, putting a link on targeted keyword, also put a keywords in Meta title tag, Meta description tag etc.
Now we also work with our basic task of SEO like as Meta title, meta description and many other basic task but we need to change the strategy for it.
I mention our basic task and how can we make it best.
Basic Task
Google is very smart compare to any other web master. So do not apply any shortcut or tricks for getting a high ranking in search engine results. In past we were doing an SEO with creating a bunch of links, putting a bunch of keywords, tags, putting a link on targeted keyword, also put a keywords in Meta title tag, Meta description tag etc.
Now we also work with our basic task of SEO like as Meta title, meta description and many other basic task but we need to change the strategy for it.
I mention our basic task and how can we make it best.
Basic Task
- Title Tags - Main keyword regarding the page and entice the click through .
- Heading Tags - Attract the visitor to read the rest of the page.
- Body Copy - Give the writer a topic as well as let them write compelling copy.
- Internal links - What actually links on that web page are users likely to want to see?
- Usability - An important consideration when putting together an SEO plan.
- Link Building - Visibility.
- Guest Posting - High visibility columns and a small number of authoritative one off guest posts.
- Anchor Text - Branding is the goal.
- Social media - A powerful "internally controlled PR channel" that drives visibility (and yes, links).
- Google Plus - A powerful layer across all of Google's services and products.
Magento Development Company | Digital Marketing | Plumtree Web Solutions
Monday, 9 December 2013
Social Media and Digital Marketing Quotes
Best quotes for Digital Marketing:
“Content Doesn’t Win. Optimized Content Wins” – Li Evans
“People Don’t Expect Your Company to be Perfect. They Expect You to Provide Solutions” – Debra Ellis
“Don’t Train. Simplify” – Dr. BJ Fogg
“Measurement is Like Laundry. It Piles Up the Longer You Wait to Do It” – Amber Naslund
“Your Customers Are Listening in Social Media. And So Are Search Engines” – Li Evans
“Many crummy trials beats the big thinking” – Dr. BJ Fogg
“The Art of Twitter is in the Retweet. You Must be Interesting” – Peter Shankman
“Tactics Without a Strategy is Worse Than Doing Nothing at All” – Li Evans
Magento Development Company Ahmedabad | Digital Marketing | Plumtree Web Solutions
“Content Doesn’t Win. Optimized Content Wins” – Li Evans
“People Don’t Expect Your Company to be Perfect. They Expect You to Provide Solutions” – Debra Ellis
“Don’t Train. Simplify” – Dr. BJ Fogg
“Measurement is Like Laundry. It Piles Up the Longer You Wait to Do It” – Amber Naslund
“Your Customers Are Listening in Social Media. And So Are Search Engines” – Li Evans
“Many crummy trials beats the big thinking” – Dr. BJ Fogg
“The Art of Twitter is in the Retweet. You Must be Interesting” – Peter Shankman
“Tactics Without a Strategy is Worse Than Doing Nothing at All” – Li Evans
Magento Development Company Ahmedabad | Digital Marketing | Plumtree Web Solutions
Friday, 6 December 2013
Tips For Multi location Local Search
Tip 1. Identify Your Local Market Opportunity
- Create a list of all the cities where you do business
- Research and identify your top 5 high-volume topics or keywords
- Estimate your local monthly search volume for those topics or keywords
- Estimate your Market Share, (percentage of local purchases)
- Determine your Average Order Value
- Multiply Market Share x Average Order Value to get your total market opportunity
- Determine percentage of cities with no 1st page coverage (each keyword)
- Multiply total market opportunity x % with no coverage (Tips Source)
Tip 2. Optimize Business Listings For Accuracy & Consistency
Tip 3. Optimize, Publish & Distribute
Summary: Most of People are use search engine for finding a location of business using tablets, smartphones as well as computers.Smart phone and tablets are search local business as per requirement.
Magento Development Company Ahmedabad | Digital Marketing | Plumtree Web Solutions
Wednesday, 4 December 2013
New Trick of Content Creation
Now People are too much serious about content Creation.
Here I Post a video, There is a question about Content creation use of other article sources & create a new one.
See Video and also read Comments & discussion regarding video. I also post here these comments too.
Click Here For View a video
Top Comments
Charles Heitz originally shared this
Glenn Gabe originally shared this
Valerio Notarfrancesco originally shared this
Magento Development Company Ahmedabad |Digital Marketing | Plumtree Web Solutions
Here I Post a video, There is a question about Content creation use of other article sources & create a new one.
See Video and also read Comments & discussion regarding video. I also post here these comments too.
Click Here For View a video
Top Comments
Glenn Gabe via Google+
10 hours ago
Don't "Stitch" for SEO: Is it ok to stitch together pieces of content from across the web? [Video] via +Matt Cutts #seo
Fun fact: Pandas love eating stitched content. :)
Fun fact: Pandas love eating stitched content. :)
Reply
·
10
Charles Heitz via Google+
11 hours ago
Bad News For Weekly Content Roundups
I recently posted on my blog a few ways to generate content if you're lacking ideas. One of those (and a fairly popular one) is to do a weekly content round up. This is where you'll take some hot articles, post excerpts along with your own ideas and link back to the original article. This may be a bad idea. Depending on how you go about it. Watch this video by Matt Cutts for a clearer understanding.
Is it a good practice to combine small portions of content from other sites?
#contentcreation #contentmarketing #blogging
I recently posted on my blog a few ways to generate content if you're lacking ideas. One of those (and a fairly popular one) is to do a weekly content round up. This is where you'll take some hot articles, post excerpts along with your own ideas and link back to the original article. This may be a bad idea. Depending on how you go about it. Watch this video by Matt Cutts for a clearer understanding.
Is it a good practice to combine small portions of content from other sites?
#contentcreation #contentmarketing #blogging
·
2
Drew Harden via Google+
8 hours ago
Can
you "stitch" copy from multiple websites and blogs together to make
your own content? Unsurprisingly, Google's Matt Cutt suggests that you
tread very carefully when considering this technique.
Reply
·
Stitching: the practice of taking pieces of content from multiple sources to create your own source.
In this video, Matt Cutts answers a question about stitching. In general he says it is a "high risk area" and encourages people to avoid this in general.
In my opinion it is somewhat ok to do some "stitching" as long as it is being used to cite a source within your own unique and original article body.
In this video, Matt Cutts answers a question about stitching. In general he says it is a "high risk area" and encourages people to avoid this in general.
In my opinion it is somewhat ok to do some "stitching" as long as it is being used to cite a source within your own unique and original article body.
Do
not stitch aggregate content into a convergence article. If you want to
read quotes of content then write a academic paper. I had a professor
that made us read his book in college, on 1 page he cited 8 references
and nothing was his own work. I told him that his book lacked any real
substance as all he did was copy and paste. I got a B in that class but
is that book was a website, I would have flagged him for spam. Do not
copy and stitch to create an article. Ever.
Reply
·
4
View all 6 replies
+Thomas P. I
look at Knowledge Graph as an enhanced search result. I think that is
fine as Google is the largest scraper and renderer of digital content
that we know of.
Reply
·
2
Matt, Please tell me you're joking - and not suggesting that quantity & frequence can be a substitute for quality.
Reply
·
1
"You
might encourage us"? Stop beating around the bush and just say if we do
it, we have no chance of ranking! That's the truth!
Reply
·
1
Francisco Meza via Google+
11 hours ago
Mutt Cutts video on stitching (using pieces of content and giving credit).
Reply
·
Johannes Mehlem via Google+
11 hours ago
"Is it a good practice to combine small portions of content from other sites?"
#GoogleSearchQuality #GoogleWebmasterHelp #contentmarketing
#GoogleSearchQuality #GoogleWebmasterHelp #contentmarketing
Reply
·
Dids Main via Google+
11 hours ago
No to stitching! Make sure you add value... FYI. +Nick Crang (I know you love this stuff!) +John Burnham +Carol Cronin
Reply
·
William Acevedo via Google+
8 hours ago
Google’s Matt Cutts: Stitching Content Makes For Bad Quality Content
Reply
·
Yet Google itself does this all the time! But then it is called 'search results'...
1
Or on other words, stop copying Creative Commons content, throwing ads on it and expecting to do well :)
Ko Savonije via Google+
11 hours ago
Hi
Matt, Can a site still do well in Google if I copy only a small portion
of content from different websites and create my own article by
combining all, considering I will mention the source of that content (by
giving their urls in the article)?
Rajesh, New Delhi, India
Rajesh, New Delhi, India
Reply
·
Basically
if you plagarize, do it smartly. Change active voice to passive voice
and vice versa. :-) If you stitch, stitch smartly and let the the web
full of more copies of content.
Reply
·
Glad my question was picked up by Matt. In adwords also they don't allow this and call them as bridge pages.
Reply
·
Dear Rajesh from New Delhi (the capital of fake article creation presumably called "SEO").
Indeed, and you should be ashamed of a garbage page like this. http://www.softwebworks.com/seoportfolio.html
class="seolink"? Really?
Can you people in this black-hat businesses stop spamming the web with such idiotic crap, for once and for all.
Article creation and all that dumb trash you seem to be involved in, is pointless. When can you parasite morons lock this in your brain?
Indeed, and you should be ashamed of a garbage page like this. http://www.softwebworks.com/seoportfolio.html
class="seolink"? Really?
Can you people in this black-hat businesses stop spamming the web with such idiotic crap, for once and for all.
Article creation and all that dumb trash you seem to be involved in, is pointless. When can you parasite morons lock this in your brain?
Reply
·
Heitz Digital, LLC via Google+
11 hours ago
Google Webmaster Help - News Roundups
Beware if you have been curating content and re-posting it as your own. Even if you add some of your own ideas the whole practice could be a bad idea.
#googlewebmasterhelp #contentmarketingtips
Beware if you have been curating content and re-posting it as your own. Even if you add some of your own ideas the whole practice could be a bad idea.
#googlewebmasterhelp #contentmarketingtips
Charles Heitz originally shared this
Bad News For Weekly Content Roundups
I recently posted on my blog a few ways to generate content if you're lacking ideas. One of those (and a fairly popular one) is to do a weekly content round up. This is where you'll take some hot articles, post excerpts along with your own ideas and link back to the original article. This may be a bad idea. Depending on how you go about it. Watch this video by Matt Cutts for a clearer understanding.
Is it a good practice to combine small portions of content from other sites?
#contentcreation #contentmarketing #blogging
I recently posted on my blog a few ways to generate content if you're lacking ideas. One of those (and a fairly popular one) is to do a weekly content round up. This is where you'll take some hot articles, post excerpts along with your own ideas and link back to the original article. This may be a bad idea. Depending on how you go about it. Watch this video by Matt Cutts for a clearer understanding.
Is it a good practice to combine small portions of content from other sites?
#contentcreation #contentmarketing #blogging
Reply
·
Olivier Duffez via Google+
8 hours ago
En
gros, Matt Cutts déconseille de faire un site dont le contenu n'est
qu'une accumulation d'extraits d'articles trouvés ailleurs, même en
mentionnant la source (agrégateurs).
N'est-ce pas Panda qui démasque ce genre de sites ?
N'est-ce pas Panda qui démasque ce genre de sites ?
Reply
·
1
En fait qu'est ce que M Cutts conseille ou autorise ? Est ce quelqu un le sait vraiment ?
Reply
·
1
Il
faut demander à Matt Cutts ,ce qu'est Google Actualités. Il y a
énormèment d'applications Google qui font ce genre de chose: voler ce
qui appartient aux autres. Mais apparement pour Google c'est OK. Je ne
pense pas que Google puisse nous donner des leçons de morale à ce
sujet.
Reply
·
1
Valerio Notarfrancesco via Google+
9 hours ago
La Content Curation è spam: parola di Google
La content curation intesa solo come selezione e riporto di piccole porzioni di contenuti presi da diversi fonti, anche con citazione dell'origine e senza un apporto originale e di valore ai contenuti può essere un fattore ad alto rischio per la presenza nei risultati di ricerca di Google.
Ecco la voce ufficiale di Google che conferma quanto dicevo 2 anni fa a ottobre sui rischi di una content curation senza un'integrazione ai contenuti.
La content curation intesa solo come selezione e riporto di piccole porzioni di contenuti presi da diversi fonti, anche con citazione dell'origine e senza un apporto originale e di valore ai contenuti può essere un fattore ad alto rischio per la presenza nei risultati di ricerca di Google.
Ecco la voce ufficiale di Google che conferma quanto dicevo 2 anni fa a ottobre sui rischi di una content curation senza un'integrazione ai contenuti.
Reply
·
8
View all 5 replies
Credo sia fondamentale la presentazione e la categorizzazione dei contenuti, questo', per me differenzia spam da valore.
Reply
·
2
Esatto +Riccardo Mares
Content Curation NON è copiare ed incollare parti di contenuti.
Content Curation è dare ulteriore valore a quei contenuti, filtrandoli, curandoli editorialmente, e soprattutto esprimendo un punto di vista originale.
In questo campo il vero maestro è +Robin Good che nel 2011 scriveva:
http://www.masternewmedia.org/content-curation-come-distinguere-i-veri-curatori/
Content Curation NON è copiare ed incollare parti di contenuti.
Content Curation è dare ulteriore valore a quei contenuti, filtrandoli, curandoli editorialmente, e soprattutto esprimendo un punto di vista originale.
In questo campo il vero maestro è +Robin Good che nel 2011 scriveva:
http://www.masternewmedia.org/content-curation-come-distinguere-i-veri-curatori/
·
Reply
·
3
Wojtek Tyluś via Google+
11 hours ago
Pożyczone i kradzione ma nie rankować wysoko. Terefere...
Reply
·
2
Sebastian Miśniakiewicz via Google+
11 hours ago
Wrzucasz
na swoją stronę tylko treści z innych serwisów, tak, że artykuły
składają się tylko z obcych treści? Lepiej zmienić podejście - już Yahoo
uznawało to kiedyś za spam...
Reply
·
2
Tobias Sasse via Google+
10 hours ago
Matt
Cutts über Inhalte, die aus kurzen Snippets unterschiedlicher Webseiten
bestehen. Er sagt, wenn man das automatisch macht, ist es ein
hochriskanter Bereich. Was war doch gleich das Kerngeschäft von Google?
Snippets von 3rd Party Content automatisch zusammenklatschen vielleicht?
:)
Reply
·
1
Amy Grech via Google+
10 hours agoGlenn Gabe originally shared this
Don't "Stitch" for SEO: Is it ok to stitch together pieces of content from across the web? [Video] via +Matt Cutts #seo
Fun fact: Pandas love eating stitched content. :)
Fun fact: Pandas love eating stitched content. :)
Reply
·
Ognian Mladenov via Google+
10 hours agoCharles Heitz originally shared this
Bad News For Weekly Content Roundups
I recently posted on my blog a few ways to generate content if you're lacking ideas. One of those (and a fairly popular one) is to do a weekly content round up. This is where you'll take some hot articles, post excerpts along with your own ideas and link back to the original article. This may be a bad idea. Depending on how you go about it. Watch this video by Matt Cutts for a clearer understanding.
Is it a good practice to combine small portions of content from other sites?
#contentcreation #contentmarketing #blogging
I recently posted on my blog a few ways to generate content if you're lacking ideas. One of those (and a fairly popular one) is to do a weekly content round up. This is where you'll take some hot articles, post excerpts along with your own ideas and link back to the original article. This may be a bad idea. Depending on how you go about it. Watch this video by Matt Cutts for a clearer understanding.
Is it a good practice to combine small portions of content from other sites?
#contentcreation #contentmarketing #blogging
Reply
·
1
When
going through the disavow process, I found gobs of sites like this
linking to us... and wasn't sure if I should disavow them or not. Any
thoughts?
Reply
·
1
gabriele marazzi via Google+
8 hours ago
Content
curation, o semplice copia? Il limite si fa più sottile e Google sempre
più attento e perspicace. Non si tratta più solo di contenuto duplicato
ma anche delle citazioni e di come si fanno. La qualità, intesa come
valore per gli utenti, al primo posto.
Reply
·
Someone
copied my article from my blog and post it to his blog and include the
URL of my blog post as a source. I'm worried about my site that it can
affect on the next algorithm.
Reply
·
Sushubh Mittal via Google+
11 hours ago
Hah. Matt answered this query from a dude based in Delhi.
Reply
·
2
View all 3 replies
Jim McCloskey via Google+
9 hours ago
Hello, clients? Yeah, this. Please stop asking me to do this. It's bad for your SEO, m'kay? Thanks.
Glenn Gabe originally shared this
Don't "Stitch" for SEO: Is it ok to stitch together pieces of content from across the web? [Video] via +Matt Cutts #seo
Fun fact: Pandas love eating stitched content. :)
Fun fact: Pandas love eating stitched content. :)
Reply
·
1
OK. I won't ask you to stitch.
But I do have some socks that need darned. Would you mind taking care of those darned socks? KTHXBAI.
But I do have some socks that need darned. Would you mind taking care of those darned socks? KTHXBAI.
Reply
·
Salvatore Capolupo via Google+
9 hours agoValerio Notarfrancesco originally shared this
La Content Curation è spam: parola di Google
La content curation intesa solo come selezione e riporto di piccole porzioni di contenuti presi da diversi fonti, anche con citazione dell'origine e senza un apporto originale e di valore ai contenuti può essere un fattore ad alto rischio per la presenza nei risultati di ricerca di Google.
Ecco la voce ufficiale di Google che conferma quanto dicevo 2 anni fa a ottobre sui rischi di una content curation senza un'integrazione ai contenuti.
La content curation intesa solo come selezione e riporto di piccole porzioni di contenuti presi da diversi fonti, anche con citazione dell'origine e senza un apporto originale e di valore ai contenuti può essere un fattore ad alto rischio per la presenza nei risultati di ricerca di Google.
Ecco la voce ufficiale di Google che conferma quanto dicevo 2 anni fa a ottobre sui rischi di una content curation senza un'integrazione ai contenuti.
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Magento Development Company Ahmedabad |Digital Marketing | Plumtree Web Solutions
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